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  • Backlink is nothing but a hyperlink (It can either be clickable or non-clickable) which directly points to our website or blog.

    Backlinks can be broadly classified into two types:

    #1 Natural Backlinks – People get interested in our blog or website and give link back without our influence. Google actually values such links a lot.

    #2 Un-Natural Backlinks –Yes, I can hear what you’re thinking! The links which we are trying to create or generate or acquire from other sources are all considered as Un-Natural.

    Not all the Un-Natural backlinks are unethical, we can still work to get quality link in Un-Natural ways.

    Both Natural and Un-Natural backlink can be generated with two attributes DoFollow and NoFollow.

    #1 DoFollow–The link which pass link juice and page authority to external link is called DoFollow or Follow link.

    #2 NoFollow– The link which doesn’t pass any link juice or page authority to external link is considered as NoFollow

    All the search engines, especially Google, will keep suggesting the webmasters to have good backlink profile for better ranking. You can build your backlink profile either by creating links by yourself like submitting your link in other websites, inter linking within your own blog etc., or generating shareable content which can make people to link back, without you forcing them to.

    https://wethinksolution.com

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    • SEO is used to get your business noticed, while SMO is used for marketing your business.
    • SEO helps in increasing traffic to your site, while SMO also helps in connecting with your prospective customers. SMO helps in building long and strong customer base.
    • SEO is done by selecting keywords and making changes in the title tags, meta description etc of the HTML code. Whereas SMO is used to spread information and awareness via sharing of links, posts, tags, etc on the social networking sites.
    • SEO takes a longer time to show results. Whereas SMO is more quick and concrete in terms of results.
    • SEO does not connect you to your potential customers but SMO is customer friendly. In the sense that by using SMO, one can connect to customers, share information and even gain feedback.
    • SEO focuses on content readable by search engine spiders while SMO focuses on content readable by human readers.
    • SEO is very effective with trusted domains and has a positive effect on all pages including the new pages. SMO helps to keep the traffic flowing with new submissions.
    • One of the biggest differences between SEO and SMO is the networking aspect. SMO heavily relies on networking and strong profiles, while SEO can be done without this.

    https://wethinksolution.com

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  • Below are the techniques that you should be paying attention to increase your site’s organic traffic as we move into 2021. They’re not the only SEO tactics you’ll need to be using, but these techniques should form a core part of your strategy. By working to implement each of these, you’ll be able to work on improving your visibility and traffic.

    1. Find Your Competitors’ Best Performing Pages

    2. Inform Your Content Strategy Using A Keyword Gap Analysis

    3. Use Digital PR To Earn Authority Backlinks

    4. Improve Your Organic CTR Using PPC Testing

    5. Optimize For ‘People Also Ask’

    6. Steal Your Competitor’s Broken Backlinks

    7. Use Supporting Content To Show Topical Expertise

    8. Use Internal Links To Supercharge Page 2 Rankings

    9. Optimize Core Web Vitals

    10. Make Your PR Team’s Efforts Work Harder For SEO and Turn Brand Mentions Into Links

    11. Optimize For Image Search

    12. Clean Up Toxic Links

    wethinksolution.com

     

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