Well, if you have the budget for it, it’s never too soon to hire an AdWords agency like this one to help you put together a digital marketing strategy. But beyond that, I don’t think there is a marketing strategy that is inherently easier than the others. You can try nearly all the most popular marketing strategies as a total beginner, and in all of them, the only way to get results if you don’t know what you’re doing is to get lucky.

As such, I’d say that the most beginner-friendly way to start promoting your store is to do it in a way that is a) affordable and b) comfortable for you. If you are good with social media, focus on that. If you prefer forums, go spread the word on those. You can write content and get into SEO, or invest in PPC marketing and start learning how to manage data.

Just make sure to pick one option, and focus on mastering that marketing approach above all others. Too many beginners fall into the trap of trying to do everything at once, and that isn’t practical or effective.