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What are the digital marketing strategies?

Digital marketing strategies include Search Engine Optimization (SEO) to improve website visibility on search engines, Social Media Marketing (SMM) to engage audiences on platforms like Facebook and Instagram, Pay-Per-Click (PPC) advertising for instant traffic, content marketing to build trust through valuable information, email marketing for customer retention, influencer and affiliate marketing for brand reach, and Conversion Rate Optimization (CRO) to turn visitors into customers. These strategies work together to increase visibility, generate leads, and drive sales.